25 Nov 2024
Taiwan’s beauty market white paper unveils promising growth opportunities ahead of Beauty Expo Taipei 2025
Taipei, 25 November 2024. Messe Frankfurt (HK) Ltd, Taiwan Branch, in collaboration with Cosmetic Marketing Research Institution (CMRI), has published a comprehensive white paper revealing the transformative trends shaping Taiwan's beauty market. The findings paint a positive outlook for Beauty Expo Taipei 2025, set to take place from 27 – 30 March 2025 at the Taipei World Trade Center. Released in autumn 2024, the report highlights the shift in consumer preferences and retail channels, and significant growth potential in emerging sectors, presenting a canvas of opportunities for international brands.